Write a powerful case study intro

Write a powerful case study intro

Writers block is alive and well… None of us like a blank page. Even writers with many years’ experience will go a long way to avoid it. You are sitting in front of your screen having read the client brief, recorded the interview or made copious notes, and found the...
How to write a winning awards application

How to write a winning awards application

Why write an awards application? There are some very good reasons for applying for and winning awards.  I am going to cover some of them here and give you ten top tips for writing them. Winning or getting on the shortlist for an award is a great way to get recognition...
To Bid or Not to Bid

To Bid or Not to Bid

Understanding the ITT The most important first step is to study the ITT (invitation to tender). This should tell you whether you should be writing the bid in the first place.  There is no point spending time and resources submitting a bid for work which is not...